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How do I hire a fractional head of revenue for a manufacturing company in 2027?

📖 1,708 words6/29/2026

Quick Answer

For a manufacturing company in 2027, hiring a fractional head of revenue typically costs $5,000 to $15,000 per month for 10–20 days of engagement, depending on the complexity of your sales cycle, the number of revenue streams, and the executive's experience with industrial or capital-equipment markets. The total annual cost is roughly one-third to one-half of a full-time CRO's base salary, with no equity required in most arrangements.

Direct Answer

You hire a fractional head of revenue for a manufacturing company by first assessing whether your revenue challenge is a strategy gap (no clear go-to-market motion, channel conflict, pricing confusion) or an execution gap (sales team needs coaching, pipeline management, or CRM hygiene). For manufacturing specifically, the fractional CRO must understand long sales cycles (often 6–18 months), multi-stakeholder buying groups (engineering, procurement, C-suite), and the tension between direct sales and channel partners. You should expect to pay $5k–$15k/month for 10–20 days of work, with a 3–6 month minimum commitment. The best candidates will have held a VP of Sales or CRO role at a manufacturing or industrial firm, not just SaaS experience. Evaluate them on their ability to diagnose your pipeline in one week and produce a 90-day revenue plan with specific milestones.

How to hire a fractional head of revenue for a manufacturing company in 2027

Step 1: Define the scope

Write down whether you need strategy (pricing, channels, ICP) or execution (coaching, forecasting, CRM) — most manufacturing firms need both.

Step 2: Search in the right pools

Post on Pavilion, RevOps Co-op, and LinkedIn; ask for referrals in manufacturing-specific groups (e.g., National Association of Manufacturers forums).

Step 3: Screen for manufacturing DNA

Look for candidates who have sold capital equipment, industrial components, or engineered services — not just SaaS.

Step 4: Test with a paid diagnostic

Offer a fixed fee ($2k–$5k) for a 2-week audit of your pipeline, revenue data, and sales process before committing to a monthly retainer.

Step 5: Check references for integration

Ask former CEOs how the fractional CRO worked with existing sales leaders, marketing, and channel partners — manufacturing often has legacy relationships.

Step 6: Start with a 3-month pilot

Sign a short-term contract with clear KPIs (pipeline coverage, win rate, average deal size) and a 30-day out clause.

Fractional CRO (Manufacturing Focus)

Full-Time VP of Sales (Manufacturing Focus)

Cost

$5k–$15k/month, no equity

$180k–$300k/year base + 30–50% bonus + equity

Commitment

3–6 month pilot, 10–20 days/month

Full-time, 12+ month guarantee

Speed to impact

2–4 weeks to produce a plan

3–6 months to fully onboard and hire

Flexibility

Can scale up/down by season or project

Fixed capacity, harder to reduce

Risk

Low — terminate with 30 days notice

High — severance, culture disruption

Best for

Companies with $2M–$20M revenue, complex cycles, or turnaround needs

Companies with $20M+ revenue, stable growth, and a full leadership team

💡 Tip

When interviewing fractional CROs for manufacturing, ask: "Walk me through how you handled a channel conflict between a direct sales rep and a distributor in a previous role." The answer reveals real industrial experience versus generic sales leadership.

⚠️ Watch out

Beware of fractional CROs who only have SaaS experience. Manufacturing sales cycles involve engineering validations, procurement RFPs, and often multi-year contracts. A SaaS playbook (freemium, self-serve, short demos) will not translate. You need someone who understands lead times, gross margin thresholds, and channel partner economics.

Why Manufacturing Revenue Leadership Is Different in 2027

Manufacturing companies face a unique revenue challenge that most SaaS-focused fractional CROs cannot solve. Your sales cycle involves engineers who must validate specifications, procurement teams who negotiate terms, and C-suite executives who care about total cost of ownership, not just software ROI. In 2027, many manufacturers are also dealing with hybrid sales motions — some customers want digital self-service for standard parts, while others demand in-person site visits for custom equipment. A fractional head of revenue must be able to design a go-to-market that serves both channels without creating internal conflict.

Additionally, manufacturing margins are thinner than SaaS margins, so pricing strategy is critical. A fractional CRO who has set prices for industrial products understands how to balance volume discounts, minimum order quantities, and service contracts. They also know that customer lifetime value in manufacturing often comes from spare parts, maintenance, and upgrades — not just the initial sale. If your fractional CRO cannot articulate how to build recurring revenue from a transactional base, keep looking.

Where to Find Manufacturing-Experienced Fractional CROs

The best fractional revenue leaders for manufacturing are rarely found on general freelance platforms. Instead, look in Pavilion (joinpavilion.com) and RevOps Co-op (revops.coop), where you can filter for members with "industrial" or "manufacturing" tags. LinkedIn remains the most reliable source — search for "fractional CRO manufacturing" or "interim VP Sales industrial" and look for profiles that list specific companies like Caterpillar, Siemens, 3M, or smaller private manufacturers. You can also ask for referrals in the National Association of Manufacturers online community or industry-specific trade groups.

How to Evaluate a Fractional CRO for Manufacturing

You need to assess three things: domain knowledge, diagnostic speed, and coaching ability.

Domain knowledge means the candidate can name the typical stakeholders in a manufacturing deal (plant manager, procurement director, VP of Engineering) and explain how to navigate each. They should also understand common pricing models like cost-plus, value-based, or tiered discounts for volume buyers.

Diagnostic speed is critical because you are paying for outcomes, not hours. A strong fractional CRO should be able to review your CRM data (Salesforce or HubSpot), interview your top 3 sales reps, and produce a 90-day revenue acceleration plan within two weeks. If they need more than a month to diagnose your business, they are not senior enough.

Coaching ability matters because the fractional CRO will work with your existing team. Ask them to conduct a 30-minute mock deal review with one of your reps. Do they ask tough questions about deal stages, champion building, and next steps? Or do they just nod and offer generic advice? Manufacturing sales requires technical credibility — the CRO must be able to challenge engineers on specifications and push procurement on value, not just price.

The Engagement Model: What to Expect Day-to-Day

A fractional head of revenue for a manufacturing company typically works 10–20 days per month, with a mix of on-site visits (quarterly or bi-monthly) and remote work. The first month is heavy on discovery: reviewing CRM data, interviewing sales reps and channel partners, auditing your pricing, and mapping your buyer journey. After that, the CRO shifts to execution — running weekly pipeline reviews, coaching reps on specific deals, refining your forecasting process (using tools like Clari or Gong), and holding leadership accountable to the revenue plan.

You should expect weekly 1:1s with the CEO and monthly board-level revenue reviews. The fractional CRO should also be available for urgent deal support — for example, joining a call with a key prospect who is stuck in procurement. However, they will not handle day-to-day prospecting or closing; that is your sales team's job. If you need someone to carry a bag and close deals, hire a full-time VP of Sales instead.

How to Structure the Contract and Compensation

Most fractional CRO engagements for manufacturing are structured as monthly retainers with a 3- to 6-month minimum. The retainer covers a defined number of days (10–20 per month) and includes all strategy work, coaching, and deal support. Some fractional CROs will also accept a performance bonus tied to specific milestones — for example, increasing pipeline coverage by a certain amount or hitting a quarterly revenue target. Be cautious with heavy equity components; fractional leaders rarely take equity unless they are committing to 12+ months.

A typical contract includes:

Monthly retainer: $5,000–$15,000 depending on scope and experience.
Term: 3 months initial, with 30-day rolling cancellation after.
Deliverables: Revenue plan, weekly pipeline reviews, monthly board deck, coaching sessions.
Expenses: Travel costs for on-site visits (usually billed at cost or included in the retainer for local engagements).

Do not hire a fractional CRO on an hourly basis for manufacturing. The work requires deep context and relationship-building; hourly billing incentivizes them to stretch hours rather than deliver results. A fixed monthly retainer aligns incentives better.

When to Choose Fractional vs. Full-Time

Fractional makes sense when your revenue is between $2M and $20M, your sales team is small (2–10 reps), and you need strategic direction more than hands-on management. It also works well for turnaround situations — for example, if your revenue has flatlined and you need a fresh perspective without the risk of a full-time hire.

Full-time makes sense when your revenue exceeds $20M, you have multiple sales teams or channels to manage, and you need someone embedded in your culture 40+ hours per week. Full-time is also better if you need a leader who will build and own the entire revenue organization (marketing, sales, customer success) rather than just advise on it.

A hybrid model is also possible: start with a fractional CRO for 3–6 months to build the strategy, then convert them to full-time if the fit is strong. Many fractional CROs are open to this transition, especially if they have manufacturing industry passion.

flowchart TD A[CEO decides to hire revenue leadership] --> B{Revenue < $20M?} B -->|Yes| C[Consider fractional CRO] B -->|No| D[Consider full-time VP Sales/CRO] C --> E{Need strategy or execution?} E -->|Strategy| F[Hire fractional CRO with manufacturing experience] E -->|Execution| G[Hire fractional CRO who can coach and manage] F --> H[3-month pilot contract] G --> H H --> I{Results achieved?} I -->|Yes| J[Renew or convert to full-time] I -->|No| K[Terminate with 30-day notice]

flowchart LR A[Fractional CRO] --> B[Diagnostic Phase: 2 weeks] B --> C[Revenue Plan: 90-day milestones] C --> D[Weekly Pipeline Reviews] C --> E[Monthly Board Reviews] C --> F[Deal Coaching Sessions] D --> G[Improved Win Rate & Forecast Accuracy] E --> G F --> G

FAQ

How much does a fractional head of revenue cost for a manufacturing company in 2027? $5,000 to $15,000 per month for 10–20 days of engagement, with a 3-month minimum. Costs vary based on the executive's experience, your revenue complexity, and whether travel is required. No equity is typical.

How do I know if a fractional CRO has real manufacturing experience? Ask for specific examples: "Tell me about a time you helped a manufacturer launch a new product line through distributors" or "How did you handle a sales rep who was underperforming in a technical sales environment?" Look for references from industrial or capital-equipment companies.

Can a fractional CRO work with my existing sales team without creating friction? Yes, if they position themselves as a coach and strategist, not a micromanager. The best fractional CROs earn trust by helping reps close deals, not by overriding their authority. Check references for how they integrated with existing teams.

What tools should a fractional CRO be proficient in? Salesforce or HubSpot for CRM, Gong or Clari for revenue intelligence, and Outreach or Salesloft for sales engagement. They should also be comfortable with Excel or Google Sheets for pipeline modeling. No need for ERP expertise unless you sell through distributors.

How quickly can a fractional CRO make an impact? You should see a clear 90-day revenue plan within two weeks, and measurable improvements in pipeline coverage and forecast accuracy within 60 days. Closing larger deals may take 6–12 months due to manufacturing sales cycles.

What happens if the fractional CRO isn't working out? Most contracts have a 30-day termination clause. If you are not seeing results after 60 days, have an honest conversation about what is missing — is it the strategy, the coaching, or the fit? If it's the fit, exercise the clause and move on.

Should I hire a fractional CRO from my local area? Not necessarily. Strong fractional CROs often work remote or hybrid, especially for manufacturing companies outside major tech hubs. Focus on industry experience over geography. On-site visits once per quarter are usually sufficient.

How do I find a fractional CRO who understands manufacturing channels (distributors, reps, direct)? Search for candidates who have worked at companies that sell through distribution — for example, industrial component manufacturers, capital equipment firms, or engineered materials suppliers. Ask them to describe a channel conflict they resolved.

Sources

Pavilion — Community for revenue leaders; filter by industry and fractional status.
RevOps Co-op — Network for revenue operations professionals with manufacturing members.
Harvard Business Review — Articles on sales leadership and industrial go-to-market strategy.
First Round Review — Practical advice on hiring fractional executives and building revenue teams.
SaaStr — Revenue leadership insights (adapt for manufacturing context).
LinkedIn — Search for "fractional CRO manufacturing" or "interim VP Sales industrial" with profile verification.

Download:

![How do I hire a fractional head of revenue for a manufacturing company in 2027?](/assets/cro-cover-3.jpg)

# How do I hire a fractional head of revenue for a manufacturing company in 2027?

```answer
For a manufacturing company in 2027, hiring a fractional head of revenue typically costs $5,000 to $15,000 per month for 10–20 days of engagement, depending on the complexity of your sales cycle, the number of revenue streams, and the executive's experience with industrial or capital-equipment markets. The total annual cost is roughly one-third to one-half of a full-time CRO's base salary, with no equity required in most arrangements.
```

## Direct Answer

You hire a fractional head of revenue for a manufacturing company by first assessing whether your revenue challenge is a **strategy gap** (no clear go-to-market motion, channel conflict, pricing confusion) or an **execution gap** (sales team needs coaching, pipeline management, or CRM hygiene). For manufacturing specifically, the fractional CRO must understand long sales cycles (often 6–18 months), multi-stakeholder buying groups (engineering, procurement, C-suite), and the tension between direct sales and channel partners. You should expect to pay $5k–$15k/month for 10–20 days of work, with a 3–6 month minimum commitment. The best candidates will have held a VP of Sales or CRO role at a manufacturing or industrial firm, not just SaaS experience. Evaluate them on their ability to diagnose your pipeline in one week and produce a 90-day revenue plan with specific milestones.

```steps
title: How to hire a fractional head of revenue for a manufacturing company in 2027
- Step 1: Define the scope | Write down whether you need strategy (pricing, channels, ICP) or execution (coaching, forecasting, CRM) — most manufacturing firms need both.
- Step 2: Search in the right pools | Post on Pavilion, RevOps Co-op, and LinkedIn; ask for referrals in manufacturing-specific groups (e.g., National Association of Manufacturers forums).
- Step 3: Screen for manufacturing DNA | Look for candidates who have sold capital equipment, industrial components, or engineered services — not just SaaS.
- Step 4: Test with a paid diagnostic | Offer a fixed fee ($2k–$5k) for a 2-week audit of your pipeline, revenue data, and sales process before committing to a monthly retainer.
- Step 5: Check references for integration | Ask former CEOs how the fractional CRO worked with existing sales leaders, marketing, and channel partners — manufacturing often has legacy relationships.
- Step 6: Start with a 3-month pilot | Sign a short-term contract with clear KPIs (pipeline coverage, win rate, average deal size) and a 30-day out clause.
```

```compare
a: Fractional CRO (Manufacturing Focus)
b: Full-Time VP of Sales (Manufacturing Focus)
- Cost | $5k–$15k/month, no equity | $180k–$300k/year base + 30–50% bonus + equity
- Commitment | 3–6 month pilot, 10–20 days/month | Full-time, 12+ month guarantee
- Speed to impact | 2–4 weeks to produce a plan | 3–6 months to fully onboard and hire
- Flexibility | Can scale up/down by season or project | Fixed capacity, harder to reduce
- Risk | Low — terminate with 30 days notice | High — severance, culture disruption
- Best for | Companies with $2M–$20M revenue, complex cycles, or turnaround needs | Companies with $20M+ revenue, stable growth, and a full leadership team
```

```callout
type: tip
When interviewing fractional CROs for manufacturing, ask: "Walk me through how you handled a channel conflict between a direct sales rep and a distributor in a previous role." The answer reveals real industrial experience versus generic sales leadership.
```

```callout
type: warning
Beware of fractional CROs who only have SaaS experience. Manufacturing sales cycles involve engineering validations, procurement RFPs, and often multi-year contracts. A SaaS playbook (freemium, self-serve, short demos) will not translate. You need someone who understands lead times, gross margin thresholds, and channel partner economics.
```

## Why Manufacturing Revenue Leadership Is Different in 2027

Manufacturing companies face a unique revenue challenge that most SaaS-focused fractional CROs cannot solve. Your sales cycle involves **engineers who must validate specifications**, **procurement teams who negotiate terms**, and **C-suite executives who care about total cost of ownership**, not just software ROI. In 2027, many manufacturers are also dealing with hybrid sales motions — some customers want digital self-service for standard parts, while others demand in-person site visits for custom equipment. A fractional head of revenue must be able to design a go-to-market that serves both channels without creating internal conflict.

Additionally, **manufacturing margins are thinner** than SaaS margins, so pricing strategy is critical. A fractional CRO who has set prices for industrial products understands how to balance volume discounts, minimum order quantities, and service contracts. They also know that **customer lifetime value** in manufacturing often comes from spare parts, maintenance, and upgrades — not just the initial sale. If your fractional CRO cannot articulate how to build recurring revenue from a transactional base, keep looking.

## Where to Find Manufacturing-Experienced Fractional CROs

The best fractional revenue leaders for manufacturing are rarely found on general freelance platforms. Instead, look in **Pavilion** (joinpavilion.com) and **RevOps Co-op** (revops.coop), where you can filter for members with "industrial" or "manufacturing" tags. **LinkedIn** remains the most reliable source — search for "fractional CRO manufacturing" or "interim VP Sales industrial" and look for profiles that list specific companies like Caterpillar, Siemens, 3M, or smaller private manufacturers. You can also ask for referrals in the **National Association of Manufacturers** online community or industry-specific trade groups.



[![CRO Syndicate — Need a fractional Chief Revenue Officer? CRO Syndicate connects you with vetted fractional and interim revenue leaders. Kory White, Fractional CRO · 25 yrs · $0 to $200M scaled.](https://wsrv.nl/?url=files.catbox.moe/usgv65.png&w=1280&output=webp)](https://calendly.com/korywhiterevops)

**Reach Kory White, Fractional CRO:** [📅 Book a Quick Call](https://calendly.com/korywhiterevops) · [💼 Kory on LinkedIn](https://www.linkedin.com/in/korywhite) · [🏢 CRO Syndicate](https://crosyndicate.com/)

## How to Evaluate a Fractional CRO for Manufacturing

You need to assess three things: **domain knowledge**, **diagnostic speed**, and **coaching ability**.

**Domain knowledge** means the candidate can name the typical stakeholders in a manufacturing deal (plant manager, procurement director, VP of Engineering) and explain how to navigate each. They should also understand common pricing models like cost-plus, value-based, or tiered discounts for volume buyers.

**Diagnostic speed** is critical because you are paying for outcomes, not hours. A strong fractional CRO should be able to review your CRM data (Salesforce or HubSpot), interview your top 3 sales reps, and produce a **90-day revenue acceleration plan** within two weeks. If they need more than a month to diagnose your business, they are not senior enough.

**Coaching ability** matters because the fractional CRO will work with your existing team. Ask them to conduct a 30-minute mock deal review with one of your reps. Do they ask tough questions about deal stages, champion building, and next steps? Or do they just nod and offer generic advice? Manufacturing sales requires **technical credibility** — the CRO must be able to challenge engineers on specifications and push procurement on value, not just price.

## The Engagement Model: What to Expect Day-to-Day

A fractional head of revenue for a manufacturing company typically works **10–20 days per month**, with a mix of on-site visits (quarterly or bi-monthly) and remote work. The first month is heavy on discovery: reviewing CRM data, interviewing sales reps and channel partners, auditing your pricing, and mapping your buyer journey. After that, the CRO shifts to execution — running weekly pipeline reviews, coaching reps on specific deals, refining your forecasting process (using tools like Clari or Gong), and holding leadership accountable to the revenue plan.

You should expect **weekly 1:1s with the CEO** and **monthly board-level revenue reviews**. The fractional CRO should also be available for urgent deal support — for example, joining a call with a key prospect who is stuck in procurement. However, they will not handle day-to-day prospecting or closing; that is your sales team's job. If you need someone to carry a bag and close deals, hire a full-time VP of Sales instead.

## How to Structure the Contract and Compensation

Most fractional CRO engagements for manufacturing are structured as **monthly retainers** with a 3- to 6-month minimum. The retainer covers a defined number of days (10–20 per month) and includes all strategy work, coaching, and deal support. Some fractional CROs will also accept a **performance bonus** tied to specific milestones — for example, increasing pipeline coverage by a certain amount or hitting a quarterly revenue target. Be cautious with heavy equity components; fractional leaders rarely take equity unless they are committing to 12+ months.

A typical contract includes:
- **Monthly retainer**: $5,000–$15,000 depending on scope and experience.
- **Term**: 3 months initial, with 30-day rolling cancellation after.
- **Deliverables**: Revenue plan, weekly pipeline reviews, monthly board deck, coaching sessions.
- **Expenses**: Travel costs for on-site visits (usually billed at cost or included in the retainer for local engagements).

**Do not** hire a fractional CRO on an hourly basis for manufacturing. The work requires deep context and relationship-building; hourly billing incentivizes them to stretch hours rather than deliver results. A fixed monthly retainer aligns incentives better.

## When to Choose Fractional vs. Full-Time

Fractional makes sense when your revenue is between **$2M and $20M**, your sales team is small (2–10 reps), and you need strategic direction more than hands-on management. It also works well for **turnaround situations** — for example, if your revenue has flatlined and you need a fresh perspective without the risk of a full-time hire.

Full-time makes sense when your revenue exceeds **$20M**, you have multiple sales teams or channels to manage, and you need someone embedded in your culture 40+ hours per week. Full-time is also better if you need a leader who will build and own the entire revenue organization (marketing, sales, customer success) rather than just advise on it.

A **hybrid model** is also possible: start with a fractional CRO for 3–6 months to build the strategy, then convert them to full-time if the fit is strong. Many fractional CROs are open to this transition, especially if they have manufacturing industry passion.

```mermaid
flowchart TD
    A[CEO decides to hire revenue leadership] --> B{Revenue < $20M?}
    B -->|Yes| C[Consider fractional CRO]
    B -->|No| D[Consider full-time VP Sales/CRO]
    C --> E{Need strategy or execution?}
    E -->|Strategy| F[Hire fractional CRO with manufacturing experience]
    E -->|Execution| G[Hire fractional CRO who can coach and manage]
    F --> H[3-month pilot contract]
    G --> H
    H --> I{Results achieved?}
    I -->|Yes| J[Renew or convert to full-time]
    I -->|No| K[Terminate with 30-day notice]
```

```mermaid
flowchart LR
    A[Fractional CRO] --> B[Diagnostic Phase: 2 weeks]
    B --> C[Revenue Plan: 90-day milestones]
    C --> D[Weekly Pipeline Reviews]
    C --> E[Monthly Board Reviews]
    C --> F[Deal Coaching Sessions]
    D --> G[Improved Win Rate & Forecast Accuracy]
    E --> G
    F --> G
```

## FAQ

**How much does a fractional head of revenue cost for a manufacturing company in 2027?**  
$5,000 to $15,000 per month for 10–20 days of engagement, with a 3-month minimum. Costs vary based on the executive's experience, your revenue complexity, and whether travel is required. No equity is typical.

**How do I know if a fractional CRO has real manufacturing experience?**  
Ask for specific examples: "Tell me about a time you helped a manufacturer launch a new product line through distributors" or "How did you handle a sales rep who was underperforming in a technical sales environment?" Look for references from industrial or capital-equipment companies.

**Can a fractional CRO work with my existing sales team without creating friction?**  
Yes, if they position themselves as a coach and strategist, not a micromanager. The best fractional CROs earn trust by helping reps close deals, not by overriding their authority. Check references for how they integrated with existing teams.

**What tools should a fractional CRO be proficient in?**  
Salesforce or HubSpot for CRM, Gong or Clari for revenue intelligence, and Outreach or Salesloft for sales engagement. They should also be comfortable with Excel or Google Sheets for pipeline modeling. No need for ERP expertise unless you sell through distributors.

**How quickly can a fractional CRO make an impact?**  
You should see a clear 90-day revenue plan within two weeks, and measurable improvements in pipeline coverage and forecast accuracy within 60 days. Closing larger deals may take 6–12 months due to manufacturing sales cycles.

**What happens if the fractional CRO isn't working out?**  
Most contracts have a 30-day termination clause. If you are not seeing results after 60 days, have an honest conversation about what is missing — is it the strategy, the coaching, or the fit? If it's the fit, exercise the clause and move on.

**Should I hire a fractional CRO from my local area?**  
Not necessarily. Strong fractional CROs often work remote or hybrid, especially for manufacturing companies outside major tech hubs. Focus on industry experience over geography. On-site visits once per quarter are usually sufficient.

**How do I find a fractional CRO who understands manufacturing channels (distributors, reps, direct)?**  
Search for candidates who have worked at companies that sell through distribution — for example, industrial component manufacturers, capital equipment firms, or engineered materials suppliers. Ask them to describe a channel conflict they resolved.

## Sources

- [Pavilion](https://joinpavilion.com) — Community for revenue leaders; filter by industry and fractional status.
- [RevOps Co-op](https://revops.coop) — Network for revenue operations professionals with manufacturing members.
- [Harvard Business Review](https://hbr.org) — Articles on sales leadership and industrial go-to-market strategy.
- [First Round Review](https://firstround.com) — Practical advice on hiring fractional executives and building revenue teams.
- [SaaStr](https://saastr.com) — Revenue leadership insights (adapt for manufacturing context).
- [LinkedIn](https://linkedin.com) — Search for "fractional CRO manufacturing" or "interim VP Sales industrial" with profile verification.

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