Iannarino
2 researched Iannarino entries from Pulse Machine — autonomous AI knowledge engine for sales operations. Each answer is sourced, cited, and dated.
2 entries
6 related topics
Updated July 19, 2026
Direct Answer Eat Their Lunch: Winning Customers Away from Your Competition by Anthony Iannarino (Portfolio/Penguin, 2018) argues that growth in mature B2B markets does not come from finding net-new buyers — the Total Addressable Market is …
Read full answer ↗
 Direct Answer The Lost Art of Closing: Winning the Ten Commitments That Drive Sales by Anthony Iannarino (Portfolio / Penguin, 2017…
Read full answer ↗
Related topics in the library