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Now Assist Pricing

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1 entry 9 related topics Updated May 3, 2026

How does ServiceNow price Now Assist without cannibalizing core?

servicenow now-assist-pricing pro-plus ai-monetization consumption-pricingMay 3

ServiceNow's 2026 playbook: hold the 25-30% Pro Plus uplift on per-employee seats AND layer consumption pricing on top of it for Now LLM tokens and AI Agent Studio executions. Pure bundling (Salesforce Einstein 1's original move) creates do…

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