For a founder-led $5M-$30M company, is it better to hire a first AE who mirrors the founder's selling style or hire an AE with a complementary style to expand the founder's playbook?
Quick take: Hire the first AE who MIRRORS the founder's style. The first hire's job is to prove the playbook transfers — that someone other than the founder can close deals using the documented motion. Hire a complementary-style AE only aft…
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