At what inflection point in growth ($10M, $25M, $50M ARR) does a single deal desk leader need to split into two separate sub-leads (velocity + enterprise), and what's the cost/benefit of that org restructure?
The $25M ARR Inflection: When One Deal Desk Leader Must Split Into Two The true split point is ~$25M ARR — not $10M, not $50M. At $10M you still have a single GTM motion. By $50M the split is already overdue and causing margin leakage. The …
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