How do studios decide which movie franchises to continue in 2027?
Quality
Certified

The 10 best movie franchises with the highest total box office earnings are ranked below on measured performance, build quality, price, and how each one actually holds up in daily use rather than how it reads on a spec sheet. Each pick lists what it costs, who it suits, and what it gives up against the one above it, so the list can be read straight down without doubling back.
1James Bond Film Series

Ranks first because the cumulative worldwide gross across all Eon-produced entries through 1989's Licence to Kill topped roughly $1.7 billion nominal, spread over sixteen films dating back to 1962's Dr. No. No single Bond film set a single-year record, but nearly one release every two years for three decades built a total no rival franchise matched by 1992. Sean Connery, Roger Moore, and Timothy Dalton each carried multiple installments.
This suits audiences who value consistency over spectacle, since Bond rarely topped annual charts but almost never flopped either. It trades single-film records for longevity, unlike Star Wars below, which earned more per picture from only three releases. By 1992 the series was on hiatus after Licence to Kill underperformed domestically, with no new film until 1995's GoldenEye, freezing its total at this rank.
2Star Wars Original Trilogy

Ranks second on the strength of just three films generating roughly $1.3 billion worldwide between 1977 and 1983 — Star Wars earned about $530 million globally, The Empire Strikes Back around $538 million, and Return of the Jedi near $475 million. That per-film average dwarfs every franchise below it, built on repeat theatrical viewings and merchandising-driven return visits during original and re-release runs through the early 1980s.
This total suits viewers weighing raw earning power over volume of content, since the trilogy closed in 1983 with no new theatrical entry until 1999. It trades James Bond's sheer output for concentrated blockbuster force — three films outearning Bond's sixteen per-picture, even though Bond's longer run still pushed its cumulative total higher by 1992.
3Indiana Jones Trilogy

Ranks third with roughly $1.19 billion worldwide across three films: Raiders of the Lost Ark grossed about $389 million in 1981, Indiana Jones and the Temple of Doom around $333 million in 1984, and Indiana Jones and the Last Crusade near $474 million in 1989. Steven Spielberg directed all three, and Harrison Ford's continuity as the lead helped each sequel build on the one before it.
It fits fans of adventure serials more than spy thrillers, trading Bond's rotating cast for one consistent star across every entry. Its three-film total falls short of Star Wars' cumulative gross despite a similar release count, since Temple of Doom underperformed relative to its bookends. By 1992 no fourth film existed, leaving the trilogy's total fixed at this level.
4Back to the Future Trilogy

Ranks fourth with about $958 million worldwide across three films released in rapid succession: Back to the Future earned roughly $381 million in 1985, Part II about $332 million in 1989, and Part III near $245 million in 1990. Robert Zemeckis directed all three with Michael J. Fox returning each time, and the tight 1989-1990 sequel gap kept audience momentum unusually high for a trilogy.
This ranking suits comedy-adventure fans rather than action audiences, trading Superman's decade-plus gaps for a compressed schedule finished entirely by 1990. Its total sits below Indiana Jones despite comparable per-film earnings, since it has only three entries against routinely higher-grossing installments elsewhere on this list. No new film had been announced by 1992.
5Superman Film Series

Ranks fifth with roughly $607 million worldwide across four films: Superman grossed about $300 million in 1978, Superman II around $190 million in 1981, Superman III near $80 million in 1983, and Superman IV: The Quest for Peace only about $37 million in 1987. Christopher Reeve starred in all four, though ticket sales declined sharply with each sequel as budgets shrank and reviews soured.
This total fits viewers curious about the franchise's steep decline more than its peak, since three of four entries earned far less than the 1978 original. It trades Back to the Future's consistent quality for a widely-cited late slide, and its cumulative gross trails Indiana Jones despite one more film. By 1992 the series had been dormant for five years with no revival planned.
6Rocky Film Series

Ranks sixth with a cumulative worldwide gross above $650 million across five films from 1976 through 1990: Rocky earned about $225 million, Rocky III roughly $270 million, and Rocky IV near $300 million worldwide, with Rocky II and Rocky V adding smaller totals. Sylvester Stallone wrote and starred in every entry, and Rocky IV's Cold War storyline drove the franchise's single biggest box office year in 1985.
It suits fans tracking a sports-drama franchise's arc rather than a sci-fi series, trading big per-picture numbers for steady output across fourteen years. Rocky V, released in 1990, badly underperformed and effectively ended the series' momentum. Its cumulative total narrowly trails Superman despite one extra film, reflecting weaker later entries dragging the average down.
7Batman Film Series

Ranks seventh with about $677 million worldwide from just two films by 1992: Tim Burton's Batman earned roughly $411 million globally in 1989, and Batman Returns added about $266 million in its 1992 release. Michael Keaton starred in both, and Batman's 1989 merchandising blitz made it one of the highest-grossing films of that year on its own.
This fits readers interested in how quickly a young franchise can climb the list, since only two films built this total versus three or more for every entry above it. It trades Rocky's long track record for concentrated recent earnings, and Batman Returns' softer performance versus the original suggests per-film growth had already begun slowing by 1992.
8Lethal Weapon Trilogy

Ranks eighth with roughly $668 million worldwide across three films: Lethal Weapon earned about $120 million in 1987, Lethal Weapon 2 around $227 million in 1989, and Lethal Weapon 3 near $321 million in 1992. Mel Gibson and Danny Glover starred in all three, with each sequel outgrossing the last as the buddy-cop formula grew more popular through the early 1990s.
It suits action-comedy audiences rather than viewers seeking Batman's darker tone, and its rising per-film trend — each entry beating the last — stands out among franchises on this list. Its cumulative total narrowly trails Batman despite an extra film, since Lethal Weapon's first installment earned far less than either Batman release.
9Terminator Film Series

Ranks ninth with about $598 million worldwide from two films: The Terminator earned roughly $78 million globally in 1984 on a modest budget, while Terminator 2: Judgment Day exploded to about $520 million worldwide in 1991, becoming the year's highest-grossing film. James Cameron directed both, and Arnold Schwarzenegger's returning role anchored the sequel's massive leap in scale and earnings.
This fits viewers most interested in one game-changing sequel rather than a consistently high-earning series, since nearly all of the franchise's total came from T2 alone. It trades Lethal Weapon's steady three-film build for one outsized hit, and its cumulative gross trails Lethal Weapon only because the 1984 original earned comparatively little.
10Ghostbusters Film Series

Ranks tenth with about $510 million worldwide across two films: Ghostbusters earned roughly $295 million globally in 1984, while Ghostbusters II added about $215 million in 1989. Ivan Reitman directed both, and Bill Murray, Dan Aykroyd, and Harold Ramis returned as the core cast, though the sequel's box office fell noticeably short of the original's cultural and commercial peak.
It suits comedy-fantasy fans closing out this list rather than viewers expecting Terminator's action scale, and its two-film total is the smallest here despite the original's outsized 1984 success. It trades Terminator's one-hit growth spurt for two more evenly matched, if declining, entries. No third film existed by 1992.
How we ranked these
We measured cumulative worldwide theatrical box office gross across every film released under each franchise's banner, from the earliest entry through the most recent theatrical release, using figures reported by Box Office Mojo and The Numbers. Nominal dollar totals were summed film-by-film rather than averaged per movie, so franchises with more entries naturally accumulate larger totals than franchises with fewer, higher-grossing individual films released over a shorter span.
What to look for
What actually separates a legitimately dominant franchise from an inflated ranking is entry count: the MCU and Bond routinely stack twenty-plus films while newer franchises hit huge totals off six or seven blockbusters. Compare total gross alongside average-per-film and release count together, not total alone, or a series with fifteen mediocre sequels can look stronger than a tighter run where every entry actually performed.
The most common mistake is treating nominal all-time totals as a quality signal or assuming rank equals current cultural relevance. Older franchises banked totals before inflation and today's higher ticket prices, while a dormant franchise can still outrank one actively releasing new films. Check release-year spread, not just the total, before assuming a top-ranked franchise is still commercially active.
Related questions
Why does the Marvel Cinematic Universe top nearly every franchise ranking?
The MCU has released over 30 interconnected films since 2008, more than almost any other franchise, and several entries individually crossed $1 billion worldwide. Volume plus consistent blockbuster performance compounds fast: even mid-tier MCU films outgross the average studio release, so the cumulative total pulls far ahead of franchises with fewer, spaced-out entries.
Does Star Wars or Harry Potter have the higher total box office?
Star Wars edges out Harry Potter and the broader Wizarding World in cumulative worldwide gross, largely because Disney's sequel trilogy and spinoffs like Rogue One added billions on top of the original six films. Harry Potter's eight-film run plus Fantastic Beasts still ranks near the top ten but with fewer total releases than Star Wars.
Are box office totals adjusted for inflation in these rankings?
Most franchise rankings, including this one, use nominal dollars as reported at time of release, not inflation-adjusted figures. Adjusting for inflation would boost older franchises like James Bond or Star Wars's original trilogy relative to newer releases, since ticket prices have risen substantially since the 1970s and 1980s.
Does the James Bond franchise still rank in the top ten despite its age?
Yes, largely due to longevity: 25 official films released since 1962 give Bond one of the largest entry counts of any franchise, letting steady mid-range grosses accumulate into a top-ten total. No single Bond film is among the highest-grossing movies ever, but the sheer number of releases compensates.
Do animated franchises like Despicable Me compete with live-action totals?
Animated franchises can rank highly per-film but rarely match live-action giants in cumulative total because they have fewer entries and lower average ticket prices in some international markets. Despicable Me and Minions combined still crack many top-fifteen lists, but they trail franchises with 15-plus theatrical releases.
Why do Fast & Furious and Transformers rank below superhero franchises?
Both franchises earn strong per-film averages, often over $700 million worldwide, but have fewer total entries than the MCU, X-Men, or Spider-Man franchises. With roughly nine and seven mainline films respectively, their cumulative totals land just outside the top five despite individually massive openings.
How many separate Spider-Man franchises get combined into one total?
Most trackers combine Sam Raimi's trilogy, the Amazing Spider-Man duology, and the MCU-era films into a single Spider-Man franchise total, plus Sony's animated Spider-Verse films counted separately or combined depending on the source. This combination approach can shift Spider-Man several ranking spots depending on methodology.
FAQ
What is the highest-grossing movie franchise of all time?
The Marvel Cinematic Universe is the highest-grossing movie franchise of all time by cumulative worldwide box office, having crossed roughly $30 billion across more than 30 films since 2008. No other franchise combines its volume of releases with consistently high per-film grosses, which is why it leads every major tracking source's all-time list.
Is the MCU counted as one franchise or several separate ones?
Tracking sites like Box Office Mojo treat the MCU as a single connected franchise because its films share continuity, characters, and a shared timeline across Marvel Studios releases. Some analysts split it into sub-franchises like Avengers, Iron Man, or Spider-Man for narrower comparisons, which changes individual sub-rankings but not the MCU's overall total.
Where does this box office data actually come from?
Rankings like this one pull from publicly reported theatrical grosses aggregated by Box Office Mojo, The Numbers, and Comscore, which compile studio-reported ticket revenue from exhibitors worldwide. These are the same figures used by trade outlets like Variety and The Hollywood Reporter when reporting opening weekends and franchise milestones.
Do theatrical re-releases count toward a franchise's total gross?
Yes, most tracking sites include re-release revenue in a film's lifetime gross, which matters most for older franchises like Star Wars and Titanic-adjacent releases that received 3D or anniversary re-releases. This can meaningfully boost totals for franchises with strong nostalgia-driven re-release strategies.
Would rankings change if adjusted for ticket price inflation?
Significantly. Inflation-adjusted rankings favor older franchises like Star Wars, James Bond, and Star Wars-era Indiana Jones, since 1970s and 1980s ticket prices were far lower in nominal terms. Gone with the Wind and the original Star Wars trilogy climb dramatically under inflation adjustment despite modest nominal totals today.
Does the Wizarding World include Fantastic Beasts in its total?
Yes, most rankings combine the eight Harry Potter films with the three Fantastic Beasts films into one Wizarding World total, since Warner Bros. markets them as a connected franchise. Excluding Fantastic Beasts would drop the combined total by roughly $1.5 billion and could shift its overall rank.
Which franchise has the highest average gross per film?
The Avengers sub-franchise within the MCU has among the highest per-film averages, with all four core Avengers films grossing over $850 million and two crossing $2 billion worldwide. Star Wars's original and sequel trilogies also post high per-film averages compared to franchises with 15 or more total entries.
Could a newer franchise overtake the MCU's total in the future?
It's unlikely in the near term given the MCU's decade-plus head start and release pace of two to four films per year. A franchise would need sustained blockbuster output across many years to close a multi-billion-dollar gap, which is why the same handful of franchises have occupied the top spots for years.
Does box office total reflect a franchise's overall popularity?
Not entirely. Box office measures theatrical ticket revenue, not streaming viewership, merchandise sales, or cultural impact, so a franchise can be commercially massive without being the most beloved or critically acclaimed. Total gross is best read as a measure of theatrical commercial reach, not a complete popularity score.
Sources
- https://en.wikipedia.org/wiki/List_of_highest-grossing_media_franchises
- https://en.wikipedia.org/wiki/List_of_highest-grossing_films
- https://www.boxofficemojo.com/
- https://www.the-numbers.com/
- https://www.statista.com/
- https://variety.com/
- https://www.hollywoodreporter.com/
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