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How Do I Compare Two Lease Offers on a True All-In Basis?

Kory WhiteCurated by Kory White · Fractional CRO, CRO Syndicate
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<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 1200 340" role="img" aria-label="How Do I Compare Two Lease Offers on a True All-In Basis? — PULSE Buildouts"><rect width="1200" height="340" fill="#EBE9DE"/><rect width="14" height="340" fill="#C0531F"/><text x="58" y="116" font-family="Arial,Helvetica,sans-serif" font-size="32" font-weight="800" letter-spacing="3" fill="#C0531F">PULSE BUILDOUTS · COMMERCIAL REAL ESTATE</text><text x="56" y="198" font-family="Arial,Helvetica,sans-serif" font-size="60" font-weight="800" fill="#2b2b2b">Save money.

Don’t get screwed.</text><text x="58" y="258" font-family="Arial,Helvetica,sans-serif" font-size="30" font-weight="600" fill="#6b5b4d">Leases, TI, NNN &amp; buildouts — negotiated in your favor</text><g transform="translate(1010,86)" fill="none" stroke="#C0531F" stroke-width="9" stroke-linejoin="round"><rect x="20" y="40" width="150" height="130"/><line x1="20" y1="40" x2="95" y2="6"/><line x1="170" y1="40" x2="95" y2="6"/><rect x="50" y="80" width="36" height="36"/><rect x="104" y="80" width="36" height="36"/><rect x="74" y="128" width="42" height="42"/></g></svg>

How Do I Compare Two Lease Offers on a True All-In Basis?

Direct Answer

You compare two lease offers by ignoring the headline rent entirely and computing the net effective rent (NER) — total cost over the full term minus every concession, divided by your usable square feet and the number of years — because the lower face rent frequently loses once you add NNN charges, the load factor, free rent, TI, and escalations.

Two offers quoted at $30 and $28 per square foot can flip the moment you learn the $28 deal is full-service gross with a 20% load factor and the $30 deal is triple-net with a 12% load factor and four months of free rent. The all-in stack you must build for each offer: (1) base rent across the term with escalations (a 3% annual bump turns $30 into ~$34 by year five); (2) the NNN/operating-expense load — taxes, insurance, CAM — at $8 to $15 per square foot per year if it is triple-net; (3) the load factor, since you pay rent on rentable square feet but only use usable — a 12% vs 20% load can swing real cost by $3 to $6 per usable square foot; and (4) subtract concessions — free rent and any TI you will actually use.

The single biggest screw-up: comparing a gross lease to a net lease on the face rate; they are different units and the comparison is meaningless until you convert both to all-in dollars per usable square foot per year. Build the stack for each, divide by usable square footage and term, and the lower NER wins — full stop.

Why The Headline Rent Lies

The face rent (the per-square-foot number on the term sheet) is the most-quoted and least-meaningful figure in commercial leasing. It omits almost everything that determines what you actually pay. Two structural differences alone can reverse which deal is cheaper:

Until you normalize both offers to all-in dollars per usable square foot per year, you are guessing.

Build The All-In Stack — Component By Component

For each offer, assemble the same stack so you are comparing identical units:

flowchart TD A[Two offers: $30 and $28 face rent] --> B[STOP - face rent is meaningless] B --> C[For EACH offer build the all-in stack] C --> D[Base rent x escalations over full term] D --> E{Gross or NNN?} E -->|NNN| F[Add taxes + insurance + CAM $8-15/sf] E -->|Gross| G[Op-ex already included] F --> H[Apply load factor to get per-USABLE-sf] G --> H H --> I[Subtract free rent + usable TI] I --> J[Add parking, after-hours HVAC, one-time costs] J --> K[Divide by usable sf and term = NER] K --> L[Lower NER wins]

A Worked Comparison — Watch The Flip

Take two real-feeling offers for the same 10,000 usable square feet, five-year term.

Offer A — looks cheaper: $28 per square foot, full-service gross, 20% load factor, 3% escalation, 2 months free rent, no TI.

Offer B — looks pricier: $30 per square foot, triple-net, 12% load factor, 3% escalation, $8/sf op-ex, 4 months free rent, $30/sf usable TI you will fully use.

In this case Offer A wins on NER (~$34.5 vs ~$36.9) — but only because we added the NNN op-ex to B and corrected for the load factor on A. Change the inputs (a bigger TI, a lower op-ex estimate, a worse load on A) and it flips. The point is not which number won; it is that you cannot know until you build both stacks to the same per-usable-square-foot unit.

graph LR A[Offer A: $28 gross] --> C[All-in NER ~$34.5/usable sf/yr] B[Offer B: $30 NNN] --> D[All-in NER ~$36.9/usable sf/yr] C --> E[Lower NER wins - here, Offer A] D --> E E --> F[Decision driven by load + op-ex, NOT face rent]

What Else To Weigh Beyond The Number

NER decides most of it, but a few non-dollar factors can justify paying a higher NER:

Always model the CAM cap and audit right alongside NER for any NNN offer; an uncapped NNN deal can drift well above its modeled NER.

FAQ

What number actually decides between two lease offers? Net effective rent (NER) — total cost over the full term minus every concession, divided by usable square feet and the number of years. Face rent is meaningless because it omits NNN charges, the load factor, escalations, free rent, and TI.

Build the all-in stack for each offer, convert both to dollars per usable square foot per year, and the lower NER wins.

How do I compare a gross lease to a triple-net lease? Convert them to the same unit. In a gross lease, operating expenses are included; in a triple-net (NNN) lease, add taxes, insurance, and CAM — typically $8 to $15 per square foot per year — on top of base rent.

A $28 NNN rate can be $38+ all-in, so you must add the op-ex estimate to the NNN offer before comparing it to the gross one.

What is the load factor and why does it matter? The load factor is the markup from usable square feet (space you can occupy) to rentable square feet (what you pay rent on, including shared common areas), commonly 10% to 20%. At a 20% load you pay for 1,200 rentable feet to use 1,000; at 12%, only 1,120.

Two offers with the same face rate but different loads can differ by $3 to $6 per usable square foot in real cost.

Should I ever pick the higher-NER offer? Sometimes. A gross lease caps your operating-expense risk, so a slightly higher gross NER may beat a lower uncapped NNN NER once you account for pass-through risk. Move-in-ready space that avoids months of build-out downtime, plus better renewal, expansion, and termination rights, can also justify a higher NER.

Model the CAM cap and audit right before trusting any NNN number.

Sources

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