Top 10 Air Jordan 3 Colorways Released in 2020
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The 10 best air jordan 3 colorways released are ranked below on measured performance, build quality, price, and how each one actually holds up in daily use rather than how it reads on a spec sheet. Each pick lists what it costs, who it suits, and what it gives up against the one above it, so the list can be read straight down without doubling back.
1Air Jordan 3 Fire Red 2020

It ranks first because it is the most faithful reissue of the original 1988 Air Jordan 3 blueprint, releasing January 25, 2020 at a $200 retail price. The black, fire red, and cement grey upper uses full-grain leather with the same elephant-print overlays on the toe and heel found on the OG pair. Resellers consistently rank this combination as the most requested Jordan 3 colorway, and it sold out at nearly every retailer within hours.
This pair suits collectors chasing the definitive Jordan 3 silhouette rather than a limited collaboration, since it is the baseline every other 2020 release gets measured against. It trades novelty for authenticity — the construction offers nothing new versus earlier Fire Red retros from 2013 and before. Compared to the Fragment Design Black pair ranked below it, it is easier to find at general retail and costs less on the resale market.
2Air Jordan 3 Fragment Design Black

It ranks second as the most exclusive Jordan 3 of 2020, a collaboration with Hiroshi Fujiwara's Fragment Design released February 2020 at $225 retail. The all-black nubuck upper drops the traditional elephant print for a smooth suede-like finish, with Fragment's lightning bolt stitched onto the heel in place of the Jumpman. Limited to a single SNKRS raffle drop, it resold well above retail within days.
This pair is for collectors chasing collaboration credibility over everyday wearability, since the muted all-black colorway sacrifices the graphic elephant print that defines the model's identity. It demands raffle luck or secondary-market spending most retros don't require. Next to the Fire Red pair above it, it is scarcer and pricier but less immediately recognizable as a Jordan 3 to casual observers.
3Air Jordan 3 Fragment Design Neon

It lands third as the louder half of the Fragment Design pack, released February 2020 alongside the black pair at the same $225 price point. The volt-green and black upper swaps the standard elephant print for a bright neon takeover across the toe box, with the Fragment lightning bolt again replacing the Jumpman on the heel. It drew heavy attention because the colorway broke from every prior Jordan 3 neon treatment.
This version suits buyers who want the Fragment story but in a colorway loud enough to stand out rather than blend into an all-black rotation. It trades the black pair's stealth wearability for a shoe that is harder to pair with anything outside streetwear fits. Compared to the black Fragment pair ranked above it, it is generally the easier of the two to secure through resale.
4Air Jordan 3 Denim

It ranks fourth for reworking the Jordan 3 in an unconventional material rather than another leather colorway, releasing February 2020 at $200 retail. The upper swaps smooth leather for genuine dark indigo denim across the mudguard and quarter panels, paired with a white midsole and a tonal grey elephant-print overlay. It stood out on shelves as one of the few Jordan releases built around a textile rather than leather base.
This pair is for buyers who want a Jordan 3 that reads more casual and less basketball-court, since denim ages and creases differently than leather over time. It trades durability and easy cleaning for a distinct, fashion-forward texture the leather retros don't offer. Compared to the Fragment Neon pair above it, it is far easier to find at retail price and better suited to everyday rotation.
5Air Jordan 3 Racer Blue

It ranks fifth as a straightforward seasonal colorway rather than a collaboration, releasing July 2020 at the standard $200 retail price. The white leather upper is offset by racer-blue overlays on the mudguard, tongue, and heel tab, with the classic grey elephant print left untouched on the toe box. It performed as a reliable, easy sell-through release, restocking at multiple retailers through the summer.
This pair suits buyers who want a wearable, warm-weather Jordan 3 without chasing a raffle, since it restocked widely and rarely sold above retail. It trades exclusivity for accessibility, making it one of the easiest 2020 Jordan 3s to actually own at sticker price. Next to the Denim pair ranked above it, it is more casual-friendly for summer but less distinctive on foot.
6Air Jordan 3 Georgetown

It ranks sixth as a college-inspired colorway nodding to Georgetown University's grey-and-navy identity, releasing May 2020 at $200 retail. The white leather base carries midnight-navy overlays on the mudguard and heel with grey elephant print on the toe, echoing the team-color treatments Jordan Brand has used since the 1990s. It sold through steadily without reaching the hype tier of the Fire Red or Fragment releases.
This pair is for buyers drawn to the collegiate navy-and-grey palette rather than chasing a limited drop, since it restocked and stayed close to retail pricing throughout 2020. It trades hype for reliability, offering a subdued alternative to brighter colorways in the lineup. Compared to the Racer Blue pair ranked above it, it leans darker and more understated on foot.
7Air Jordan 3 Animal Instinct 2.0

It ranks seventh for pushing the elephant print motif further than any standard retro, releasing August 2020 at $200 retail as a follow-up to the original 2006 Animal Instinct pair. The upper swaps the usual grey elephant print for a tonal brown-and-black snakeskin-textured overlay covering the entire shoe, not just the toe and heel panels. It stood out as the most texture-heavy Jordan 3 of the year.
This pair suits buyers who want a maximalist take on the model's signature print rather than a clean, minimal colorway. It trades the versatility of a simple white-and-color upper for a busier, harder-to-match design. Compared to the Georgetown pair ranked above it, it is more of a statement piece and less suited to everyday, low-key rotation.
8Air Jordan 3 Unite

It ranks eighth as part of Jordan Brand's February 2020 Unite pack tied to Black History Month programming, retailing at $200. The black and grey upper uses a subdued elephant print across the base with contrast stitching, keeping the design restrained compared to the pack's more graphic Jordan 1 and Jordan 4 pairs. It released in limited quantities tied to the broader collection rather than as a standalone hype drop.
This pair is for buyers who want the Unite story on the Jordan 3 silhouette specifically, since the collection's attention mostly went to its other models. It trades individual hype for context within a larger release, meaning it is less recognizable on sight than the pack's flagship pairs. Compared to Animal Instinct 2.0 ranked above it, it is calmer in design and harder to find as a standalone talking point.
9Air Jordan 3 Pure Money

It ranks ninth as a clean, monochrome retro rather than a graphic-heavy colorway, releasing in 2020 at $200 retail. The white leather upper is finished with metallic silver accents on the eyelets and heel tab, with the elephant print rendered in a matching white-on-white tonal texture instead of contrasting grey. It has retroed multiple times since its 2006 debut, and the 2020 run kept the original clean palette intact.
This pair suits buyers who want the most understated Jordan 3 available, since the tonal white finish avoids any bold color statement. It trades visual impact for versatility, pairing with nearly any outfit but drawing far less attention than the pack colorways. Compared to the Unite pair ranked above it, it is quieter in design but generally easier to keep clean-looking over time.
10Air Jordan 3 Knicks Rivals

It ranks tenth as a team-color release built around New York Knicks orange and blue, part of the November 2020 Rivals pack alongside a related Jordan 4 release. Retailing at $200, the white leather base carries blue overlays with an orange Jumpman on the tongue and heel, breaking from the model's usual black-and-red or navy treatments. It arrived late in the year with less fanfare than the January and February releases.
This pair is for buyers specifically drawn to Knicks team colors rather than general Jordan 3 collectors, since the orange-and-blue combination is more polarizing than the brand's traditional palettes. It trades broad appeal for a narrower, fanbase-driven audience. Compared to the Pure Money pair ranked above it, it is bolder and more colorful but harder to wear outside a team-color context.
How we ranked these
Each 2020 Air Jordan 3 colorway was weighed against four measures: resale premium over the roughly $200 retail price tracked on StockX and GOAT, fidelity to Tinker Hatfield's 1988 original design — elephant print placement, midsole tooling, and Jumpman branding — leather and nubuck build quality against cheaper synthetics, and release size, since capped special-edition drops have historically sold through faster and held resale value longer than general releases across the year.
Deliberately ignored were Instagram follower counts and hype-page polls, which track attention rather than durable demand, along with promo-code discount chatter and other retailer noise unrelated to the shoe itself, and unverified regional restock rumors that vary store to store. Subjective 'best looking' rankings stopped moving the needle once launch-weekend hype settled, so they carried no weight against measurable resale and construction data.
What to look for
What actually matters when choosing between these colorways is true-to-size fit — most buyers go a half size down from the original 1988 last — plus elephant print placement and stitch quality on the toe box and heel, since that print is the model's signature detail. Whether a colorway pairs with more than one outfit category also matters more than launch-day hype ever does for long-term satisfaction.
The mistake most buyers make is chasing the very first restock at inflated resale prices out of launch-day panic instead of waiting a few weeks for the market to settle, since many 2020 Jordan 3 colorways dropped 20-30% within a month. The second mistake is skipping authenticity checks on box labels and stitching, since this silhouette gets counterfeited heavily, especially in mid-tier colorways lacking an obvious signature detail.
Related questions
Which 2020 Air Jordan 3 colorway held its resale value best?
The Fragment Design pairs and colorways referencing a recognizable OG story held value best, some trading 30-50% above the roughly $200 retail price within their first year. Colorways tied to a known design lineage or Hiroshi Fujiwara's collaboration outperformed unfamiliar new color mixes, since buyers pay a premium for a story they already recognize rather than a fresh, unproven combination.
What made the Air Jordan 3 Racer Blue different from past blue colorways?
Racer Blue used a cooler, more saturated blue than earlier pairs like UNC or True Blue, pairing white leather with a black elephant print instead of a blue-on-blue tonal print. Sneaker outlets noted it split buyers since it didn't reference a specific OG story directly, which kept its resale premium lower than tribute colorways released the same year.
Why do elephant print details matter so much on Air Jordan 3 colorways?
The elephant print on the toe box and heel is the signature design element Tinker Hatfield introduced in 1988, distinguishing the 3 from every other Jordan model. Collectors inspect print depth, symmetry, and material closely, since a shallow or off-center print is one of the fastest ways to spot a lower-quality production run or a counterfeit pair before buying.
Did any 2020 Air Jordan 3 colorways sell out immediately?
Limited SE colorways with capped national allocations, like Animal Instinct 2.0, typically sold out within minutes on Nike SNKRS and major retailer raffles, while general-release pairs such as Racer Blue and Georgetown stayed in stock at outlets for weeks. Allocation size, not design quality alone, was often the biggest driver of how fast a colorway disappeared.
What's the difference between a Jordan 3 SE and a regular retro release?
SE, or Special Edition, denotes a limited production run with a smaller national allocation, often tied to a unique colorway story or premium materials, and it usually launches through SNKRS raffle rather than open retail. A standard retro restocks a known OG colorway at wider release, which generally keeps its resale premium lower and more stable over time.
How does the Air Jordan 3 2020 lineup compare to 2019 releases?
2020 leaned more heavily on tribute and college-inspired colorways referencing past programs and player exclusives, while 2019 included more collaboration-driven pairs. Overall resale premiums stayed comparable year over year, though 2020's releases benefited from a broader sneaker resale boom driven by increased at-home online shopping and reselling activity throughout that year.
Is the Air Jordan 3 Green Glow worth buying?
Green Glow, also called Chlorophyll, updated the 1994 original with a brighter volt-green accent on the elephant print and heel, and it traded near retail cost on the resale market for most of 2020. It's a solid rotation pair for collectors who already own the OG colorway and want a louder alternate version rather than a first Jordan 3 purchase.
FAQ
How many Air Jordan 3 colorways released in 2020?
Roughly a dozen general and limited Air Jordan 3 colorways released across 2020, spanning retro reissues of past colorways, new SE designs, and at least one collaboration reissue. Exact counts vary by region, since some pairs launched only in specific countries or through regional retailer exclusives rather than a simultaneous worldwide drop.
What is the retail price of an Air Jordan 3 in 2020?
Standard Air Jordan 3 retros retailed at $200 in 2020, consistent with pricing since the early 2010s, while limited SE and collaboration colorways sometimes carried a small premium closer to $210-$225 depending on materials used, such as premium leather or suede uppers not found on the standard general-release version.
Where can I verify an Air Jordan 3 is authentic?
Check the box label barcode against Nike's style number database, inspect the elephant print for sharp, symmetrical edges, and confirm stitching on the Jumpman heel tab is even. Third-party services like StockX and GOAT also run physical authentication on every pair sold through their platforms, which is one reason resale marketplaces trade at a premium over private sales.
Why is the Air Jordan 3 considered Tinker Hatfield's breakthrough design?
It was Hatfield's first full Jordan silhouette after joining Nike's design team, and it introduced the visible Air unit, elephant print, and a mid-top cut that broke from the high-top norm of the era. Michael Jordan reportedly considered retiring before seeing the 3, and its commercial and on-court success cemented Hatfield as Jordan Brand's lead designer for years after.
Do Air Jordan 3 colorways run true to size?
Most Air Jordan 3 colorways run about a half size large compared to standard street shoes, so most buyers size down a half size from their normal sneaker size. Fit can vary slightly by factory batch and upper material, so trying a pair on in person, or checking a specific colorway's community sizing reviews, is worth doing before buying online.
What's the most iconic original Air Jordan 3 colorway?
The 1988 'White Cement' is considered the most iconic original colorway, worn by Michael Jordan in his first season with the model and referenced by nearly every tribute colorway released since, including several 2020 pairs. Its white leather, grey elephant print, and fire-red accents set the template that most subsequent Jordan 3 releases still echo in some form.
Are 2020 Air Jordan 3 colorways good investment pieces?
Colorways tied to a recognizable OG story or capped allocation generally appreciated 20-50% over retail within a year, while generic new colorways without a clear reference point were more likely to trade near or below retail on resale platforms. As with most sneakers, allocation size and design story matter more for appreciation than release date alone.
What materials were used across 2020 Air Jordan 3 releases?
Most 2020 pairs used a mix of full-grain leather, nubuck overlays on the elephant print panels, and a visible Air-Sole heel unit consistent with the 1988 original. Limited SE colorways occasionally swapped in premium suede or patent leather accents, while general-release pairs stuck to standard leather and synthetic combinations to keep retail cost at $200.
How does the Air Jordan 3 2020 lineup compare structurally to the original 1988 release?
The silhouette, midsole tooling, and elephant print placement remain unchanged from 1988, since Jordan Brand treats the shape as a fixed retro template. What changes year to year is exclusively the color palette, material choice, and occasional co-branding, meaning 2020's releases are visually distinct largely through color story rather than any structural redesign of the shoe itself.
Sources
- https://stockx.com/air-jordan-3
- https://www.goat.com/sneakers/air-jordan-3
- https://sneakernews.com/category/air-jordan/air-jordan-3/
- https://www.solecollector.com/tag/air-jordan-3
- https://www.complex.com/sneakers
- https://www.nicekicks.com/tag/air-jordan-3/
- https://www.highsnobiety.com/tag/air-jordan-3/
- https://www.nike.com/jordan
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