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How do you prevent POC scope creep when customers keep asking 'can you just...'?

4/30/2024

Answer

Gate requests with a 2-minute "In-POC or Out-of-Scope" decision tree. If the feature wasn't on the day-1 charter, it's out. Pavilion research: 71% of stalled POCs failed because feature requests diluted focus. The move: document 3–4 "explicit out-of-scope items" on the POC deck (version control, custom fields, third-party integrations) so the customer self-edits.

The Decision Tree

``` "Can you add field-level audit logs?" → Is audit logging on the signed POC charter? No. → Does this block a success metric? No. → Decision: "That's a smart ask. Let me log it as a feature request for post-POC evaluation." → Timeline: Drop it in a shared backlog; revisit week 5 if POC is winning.

"Can you support our custom workflow?" → Is workflow customization in the charter? No. → Does this block a success metric? Check metric #2 (payroll accuracy)... No, it doesn't. → Decision: "This is valuable. For now, let's run the standard workflow to validate core functionality. We'll scope custom workflows into the contract." ```

Scope Creep Checklist

Language

Wrong: "We can't do that. It's not in scope." (defensive; shuts down conversation).

Right: "That's strategic. Here's the trade-off: adding that feature burns 4 days, which delays our validation of the core payroll workflow. You want us focused on nailing these 3 success metrics by day 35, right?" (collaborative; educates).

flowchart TD A[Customer Request] --> B{In POC Charter?} B -->|Yes| C[In-Scope] B -->|No| D{Blocks Success Metric?} D -->|Yes| E[Negotiate Priority] D -->|No| F[Park Request] C --> G[Complete POC] E --> G F --> H[Revisit Week 5] H --> I[POC Passing?] I -->|Yes| J[Scope into Contract] I -->|No| K[Kill POC]

TAGS: POC_scope,feature_creep,scope_management,Pavilion,deal_momentum,negotiation

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Sources cited
bvp.comhttps://www.bvp.com/atlas/state-of-the-cloud-2026news.crunchbase.comhttps://news.crunchbase.com/joinpavilion.comhttps://www.joinpavilion.com/compensation-reportbridgegroupinc.comhttps://www.bridgegroupinc.com/blog/sales-development-reportgartner.comhttps://www.gartner.com/en/sales/research
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